Are you a club that only posts agendas, meeting role takers, and meeting winners posters on your club’s social media handle?
Toastmasters, this is the biggest mistake we make while marketing Toastmasters or reach our audience.
Let’s face it – if we were an audience that didn’t even know what Toastmasters meant, posters of meeting agendas and role-takers will be the least interesting thing for us. Hence, if we are not talking about things that are of interest to our audience or adds value to them, our potential members end up scrolling past our content.
What do we promote, then?
- The problem that Toastmasters fixes.
- The member testimonials.
- The club achievements and celebrity guests we have in our meetings.
- The achievements of our members.
- The successes that other Toastmasters have had through this platform.
- The Toastmasters movement.
To help with better promotions, District 121 launches customisable Marketing Templates – over 20 ad posters that we can use to promote Toastmasters.
Let’s work together and reach our audience the right way, District 121!
Ashwin.A.R
Public Relations Manager – D121
#BeBestKnown
DTM Project by Rohan Ravindra, DTM from VR Advanced Toastmasters Club
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